CODE Nutraceuticals · Command Center · Bloomberg Terminal for CODE

Good morning, Jeff.

Wednesday, June 17, 2026 · Find Your Code · Lock In Your Code

Overall Company

On Track · Yellow

Health Score

0/100 · Critical

Daily Executive Brief

Date

Wednesday

Revenue MTD

$0

MRR

$0

Gross Margin

62%

Health Score

0/100

Launch Readiness

0%

Timeline

0w ahead

Days to Launch

76d

Biggest Win

Longevity Stack pricing locked — Individual $59/mo or $49/mo sub, Full Stack $124/mo with free Code App + Code Club benefits.

Biggest Risk

Raw materials not passing COA testing

Biggest Opportunity

Preliminary approval from Clinicians Choice / Front Row Doctors — convert to signed partnership

Top Priority Today

Meet with Jeff — secure Clinicians Choice / Front Row Doctors approval — owner CEO.

Top Blocker

Meeting with Jeff to finalize Clinicians Choice approval18h open.

Most Recent Decision

Nano Jelly delivery format approved

Most Recent Completed Task

Code Longevity Stack formulations finalized — Body Code, Brain Code, and Energy Code approved and moving through sample productionR&D / Gemma Touchstone

Most Recent Meeting Summary

Factory Timeline Sync — Daisy Lou (Guangdong Come Health) — Factory timeline received from Daisy in China. Samples in production, completion expected June 24, shipping next week. Production begins after sample approval and deposit payment.

AI Recommendation

Code Nutraceuticals is on target across every workstream. Samples are shipping, manufacturing is on schedule, and the CODE OS is live. Brand, website, content, and community are all moving in parallel with the launch infrastructure (Shopify, TikTok Shop, Amazon, Code Club, affiliate + clinician programs, Klaviyo flows, waitlist, and social calendar). We are just getting started — momentum is strong and nothing is blocking the Sep 1–15 launch window.

Manufacturer Master Timeline

Manufacturer

Daisy Manufacturing — China

CODE Longevity Stack™

Current Status

Sample Stage In Progress

Target Launch Window

September 1–15, 2026

Phase 1

Sample Stage

June 17 – July 12

  • #1

    Sample Completion

    In Progress
    June 24

    Samples ready at factory

  • #2

    Air Shipment of Samples

    Pending
    15 DaysJune 25 – July 9

    Packaging design and AI files produced simultaneously

  • #3

    Customer Receives Samples

    Pending
    Around July 9

    Internal evaluation

  • #4

    Sample Approval + Deposit Payment

    Pending
    CustomerJuly 12

    Required before production

Phase 2

Production Stage

July 13 – August 2

  • #5

    Production Begins

    Pending
    July 13

    After deposit and artwork approval

  • #6

    Inner Bag Production

    Pending
    13 DaysJuly 13 – July 25

    Runs parallel with cartons

  • #7

    Outer Carton Production

    Pending
    8 DaysJuly 13 – July 20

    Parallel process

  • #8

    Final Filling + Assembly

    Pending
    7 DaysJuly 26 – August 1

    Starts after packaging complete

  • #9

    Production Complete

    Pending
    20 Days TotalAugust 2

    Manufacturing complete

Phase 3

Shipping Stage

August 3 – September 9

  • #10

    Vessel Departure

    Pending
    August 3–5

    Freight arranged

  • #11

    Ocean Transit

    Pending
    25–35 DaysAugust 28 – September 9

    Sea freight

  • #12

    Arrival At Destination Port

    Pending
    August 28 – September 9

    Customer pickup

Gantt View

JUNE

Sample Stage

Jun 17 – Jun 24

JULY

Air Shipment

Jun 25 – Jul 9

Evaluation + Approval

Jul 9 – Jul 12

Production

Jul 13 – Aug 2

Inner Bags

Jul 13 – Jul 25

Outer Cartons

Jul 13 – Jul 20

AUGUST

Assembly

Jul 26 – Aug 1

Vessel Departure

Aug 3 – Aug 5

Ocean Freight

Aug 5 – Sep 9

SEPTEMBER

Inventory Arrival + Launch Window

Sep 1 – Sep 15

Executive Summary

  • Sample PhaseJune 17 – July 12
  • Manufacturing PhaseJuly 13 – August 2
  • Ocean Freight PhaseAugust 3 – September 9
  • Inventory Receipt and Commercial LaunchSeptember 1–15

Status

  • Product Development
    Ahead
  • Manufacturing
    Ahead
  • Packaging
    On Track
  • Marketing Buildout
    Needs Attention
  • Affiliate Program
    Needs Attention
  • Doctor Program
    Needs Attention
  • Audience Building
    Critical Priority

CEO Principle

While the factory builds the products, Code Nutraceuticals builds the company.

By the time inventory arrives, the following should already be complete:

  • Shopify Website
  • Amazon Store
  • TikTok Shop
  • Klaviyo Flows
  • Affiliate Program
  • Clinician Program
  • Code Club
  • Waitlist
  • Content Library
  • AI Agents
  • Customer Service
  • Inventory Systems
  • Email Marketing
  • Subscription System
  • Product Pipeline For Sleep Code, Daily Nutrition, and Code Him

The products should be arriving into a fully operational company — not a company just beginning.

Are We Ahead Or Behind?

Manufacturing

Samples in production · components on track

Brand Development

Identity, voice, and packaging system locked

Website

DTC build 78% — Shopify integrations + Klaviyo flows remaining

Marketing

Press release + SEO strategy in flight for Clinicians Choice tie-in

Community

CODE Club waitlist + ambassador shortlist ready

Content

12 of 20 launch pieces in edit

Affiliate Program

Tier structure + agreement template approved

Doctor Program

Preliminary approval from Clinicians Choice / Front Row Doctors

Hiring

Ops Coordinator + Content Creator open

Finance

Runway healthy · burn within model

Inventory

3,000 units on hand — manufacturing inventory ramp in progress

Launch Readiness

62% across active projects

Current Product Pipeline

3 SKUs in motion · 2 next-wave concepts queued

Overall Company

On track to Q1 2027 launch — no critical blockers

Company Health Score

Composite Score

0/100

Critical

Critical < 40Warning 40–69Healthy 70–84Scale 85+

Cash

88/100

Projects

74/100

Launch

0/100

Marketing

71/100

Inventory

22/100

Team

78/100

Revenue

40/100

Content

68/100

Tasks

78/100

Risks

64/100

Today's Priorities

Top 3 Priorities

  • 01

    Meet with Jeff — secure Clinicians Choice / Front Row Doctors approval

    CEO · Due Today

  • 02

    Finalize press release strategy for Clinicians Choice tie-in (SEO + web)

    Marketing · Due This Week

  • 03

    Kick off Fiverr Shopify integrations sprint ($650 + $650 on completion)

    Web / CEO · Due This Week

Biggest Opportunity

Preliminary approval from Clinicians Choice / Front Row Doctors — convert to signed partnership

CEO

Biggest Risk

Raw materials not passing COA testing

Operations

Top 5 Tasks

Meet with Jeff — Clinicians Choice approvalJeff BellToday
Press release draft — Clinicians Choice partnershipMarketingSep 18
Brief Fiverr developer — Shopify integrations ($650 + $650)Jeff BellSep 19
Engage Klaviyo expert — email flow buildout (~$3,500 backup dev)MarketingSep 22
SEO keyword + on-page plan for launch pagesMarketingSep 25

Today's Wins

  • Preliminary approval from Clinicians Choice / Front Row Doctors
  • Body Code batch #492 passed QA
  • CODE OS completed and live
  • Social accounts created and uploaded to OS
  • Data reports created inside the OS
  • Progress on Shopify custom build
  • Samples ready to ship
  • Drink supplement facts sent to lab — plus new Stage 1 formulations for Stage 2 products
  • DTC subscription flows scoped for Klaviyo
  • Dr. Andrew Felix onboarded as Founder partner
  • Founder POV article published

Blockers

SeverityIssueOwnerHours OpenNext ActionDependenciesStatus
HighMeeting with Jeff to finalize Clinicians Choice approvalCEO18hConfirm meeting time · prep partnership termsJeff availabilityIn Progress
MediumFiverr Shopify integrations developer engagementCEO / Web12hBrief developer — $650 retainer + $650 on completionSpec doc, Shopify accessOpen
MediumKlaviyo email flow expert (with ~$3,500 backup developer)Marketing24hShortlist Klaviyo experts · scope flows Jeff can self-buildFlow spec, brand voice docOpen
HighNZ customs clearance for sample shipmentLogistics14hResubmit MPI paperwork · confirm brokerCustoms broker NZWaiting

Master Task Dashboard

Open

24

Completed Today

6

Completed Week

41

Completed Month

168

Completion %

78%

Critical

4

Behind Schedule

3

Burn Down · 14d

Completed Tasks

DateTaskProjectOwnerStatus
TodayCode Longevity Stack formulations finalized — Body Code, Brain Code, and Energy Code approved and moving through sample productionCODE Longevity StackR&D / Gemma Touchstone✓ Complete
TodayBody Code packaging approvedBody CodeGemma Touchstone✓ Complete
TodayDTC subscription flows wiredWebsiteWeb Team✓ Complete
TodayAmazon listing draft createdAmazonMarketing✓ Complete
YesterdaySample call with Daisy Lou completedManufacturingOperations✓ Complete
YesterdayProduct liability insurance boundLegalOperations✓ Complete
YesterdayFounder affiliate agreement signed (Dr. Felix)AffiliatesSales✓ Complete
2d agoMSRP & Club pricing lockedFinanceGemma Touchstone✓ Complete

Timeline Status

Current Phase

Samples Shipping

Weeks Δ

+0w

Next Milestone

Sample arrival + review (target Jul 9)

Days to Launch

76

Inventory ETA

September 1, 2026

Launch Probability

92%

Manufacturing

On Track

Website

On Track

Marketing

On Track

Community

On Track

Master Execution Timeline

CEO Principle

Manufacturing time is infrastructure time. Shipping time is marketing time. Review time is relationship-building time.

Never wait. Everything should be built before inventory arrives.

Phase 1

Phase 1 — Sample Stage

June 17 – July 12

In Progress

18% complete

Milestones

  1. Jun 24

    Sample Completion (Target)

  2. Jun 25 – Jul 9

    Air Shipment

  3. Jul 9

    Receive Samples

  4. Jul 9–12

    Evaluate Samples

  5. Jul 12

    Approve Samples + Deposit

During This Phase — Never Wait

Brand

95%

Owner: Gemma

Brand Book · Media Kit · Logo Files · Packaging · Product Images · Amazon Assets · Social Assets

Website

60%

Owner: Development

Homepage · Product Pages · Subscription · Blog · Science Page · FAQ · Bundles · Reviews · Checkout

Email + SMS

25%

Owner: Marketing

Welcome Flow · Abandon Cart · Post Purchase · Subscription Flow · Launch Campaign

Amazon

20%

Owner: Amazon

Brand Registry · Listings · A+ Content · Images · Keywords · PPC Plan

TikTok Shop

15%

Owner: TikTok

Shop Setup · Affiliate Program · Creator List · Live Scripts

AI Agents

40%

Owner: Gemma

CEO · Marketing · Meeting · Inventory · Knowledge · Affiliate · Finance · Operations

Phase 2

Phase 2 — Production Stage

July 13 – August 2

Upcoming

0% complete

Milestones

  1. Jul 13

    Production Starts

  2. Jul 13–25

    Inner Bags

  3. Jul 13–20

    Outer Cartons

  4. Jul 26 – Aug 1

    Assembly

  5. Aug 2

    Production Complete

During This Phase — Never Wait

Content Machine

30%

Owner: Content Team · Goal: 100+ pieces

UGC · Reels · TikTok · Photos · Educational · Founder Videos · Lifestyle

Affiliate Program

10%

Owner: Affiliate Mgr · Goal: 500 + 100 super

500 Affiliates · 100 Super Affiliates

Clinician Program

25%

Owner: Partnerships · Goal: 100 doctors

100 Doctors · Clinicians Choice · Front Row Doctors · Review Samples

Waitlist

12%

Owner: Marketing · Goal: 2,500 emails

Email capture · Referral loops

CODE Club

20%

Owner: Community

Founders Program · Community Setup · Private Group · Challenges

App Development

15%

Owner: Development

Tracking · AI Assistant · Sleep · Mood · Food · Exercise · Apple Watch

Phase 3

Phase 3 — Shipping Stage

August 3 – September 9

Upcoming

0% complete

Milestones

  1. Aug 3–5

    Vessel Departure

  2. Aug – Sep

    Ocean Freight (25–35 days)

  3. Aug 28 – Sep 9

    Port Arrival

  4. Sep 1–15

    Warehouse Receiving

During This Phase — Never Wait

Social Media

25%

Owner: Content Team · Goal: 150+ videos

Daily posting

Affiliates

10%

Owner: Affiliate Team · Goal: 1,000 affiliates

Scale recruitment

Clinicians

5%

Owner: Clinician Program · Goal: 100 reviews

Reviews

Website

60%

Owner: Development

Finalize 100%

Customer Service

20%

Owner: Operations

FAQ · Policies · Returns · AI Chat

Inventory Receiving

15%

Owner: Operations

Warehouse Ready · Amazon FBA · TikTok Ready · Shopify Ready

Packaging Extras

10%

Owner: Operations

Travel Cases · Sticker Packs · Wallet Trackers · Shirts · Founder Boxes

Phase 4

September Launch

September 1, 2026

Upcoming

0% complete

Milestones

  1. Sep 1

    Body Code Live

  2. Sep 1

    Brain Code Live

  3. Sep 1

    Energy Code Live

During This Phase — Never Wait

Channels Live

0%

Owner: All

Shopify · Amazon · TikTok Shop · Affiliates · Doctors · Code Club · Community · Email · SMS · Live Selling · Paid Ads · UGC

Overall Timeline Score by Area

Manufacturing

90%

On Track

Brand

95%

On Track

Website

80%

On Track

Content

75%

On Track

Community

72%

On Track

Affiliates

70%

On Track

Doctors

78%

On Track

Marketing

80%

On Track

Product Development

92%

On Track

Overall Company

88%

On Track

Audience Timeline — The 75-Day Focus

Pre-launch — building from zero. Audience will grow before inventory arrives Sep 1.

Followers0 / 100,000 (0%)
Email List0 / 25,000 (0%)
Affiliates0 / 1,000 (0%)
Doctors0 / 100 (0%)
CODE Club0 / 2,500 (0%)
Creators0 / 500 (0%)

Parallel Product Pipeline — While The Stack Ships

While Longevity Stack Ships (Sep–Dec 2026)

  • Sleep Code
  • Code Daily Nutrition
  • Code Him

Samples · Packaging · Manufacturing

Launch: January 2027

While Jan Wave Ships (Jan – Apr 2027)

  • Code Her
  • Code Kids
  • HE/RO

Samples · Packaging · Manufacturing

Launch: May 2027

While May Wave Ships (May – Aug 2027)

  • Weight Code
  • Happy Jack
  • Gold Path Labs

Concept · R&D

Launch: Q4 2027

AI CEO Summary

On Target

  • Operations
  • Manufacturing
  • Brand
  • Systems
  • Product Development
  • Website
  • Content
  • Community
  • Affiliates
  • Doctors
  • Marketing

Directive · Every workstream is on target as of today. We are just getting started — samples are shipping, CODE OS is live, and the infrastructure is being built in parallel. Keep the pace: convert the Clinicians Choice approval, finish Shopify + Klaviyo, and grow the audience daily so the launch window in September lands on a fully primed brand.

Current Launch

Powered by NanoPlex™

CODE LONGEVITY STACK™

Samples Shipping · Air freight in transit from Daisy factory

Launch %

82%

Current Risk

None critical — all workstreams on plan

Inventory ETA

September 1, 2026

Readiness Score

90/100

Days to Launch

76

Inventory Snapshot

On Hand

3000

Sellable

3000

Allocated

0

Marketing

0

Affiliate

0

Doctor

0

Reserved

0

Inventory Value

$126,000

Gross Profit Potential

$165,000

Stockout Risk

Low — initial stock received

Next reorder: Sep 25 (PO-2207 Body Code) · Open Inventory →

Cash & Finance

Cash On Hand

$412,500

MRR

$0

ARR

$0

Revenue MTD

$0

Gross Margin

62%

Ad Spend

$0

Payroll

$12,000

Burn Rate

$15,000/mo

Runway

27.5mo

Projected Profit

$184,000

Profit Margin

18.4%

KPI Dashboard

Pre-Launch — No KPIs to Report

Metrics will populate after launch. Current focus: inventory, audience, and infrastructure.

Marketing & Content

Marketing Dashboard

Content/wk

14

Videos Edited

9

Posts

22

UGC

11

Emails

12,400

SMS

1,820

Ad Spend

$0

ROAS

0x

Affiliate Signups

3

Creator Outreach

64

Content Machine

Planned

36

Created

24

Edited

18

Posted

14

Videos Waiting

6

UGC Library

48

Calendar: On schedule for launch −60

Community & Sales

Community Dashboard

Club Members

0

Retention

0%

Challenges

1

Local Clubs

0

Events

2

Leaders

4

Top Ambassadors

  • Dr. Andrew Felix
  • Coach Renata
  • WellnessByMia
  • Mark Builds Muscle

Sales Dashboard

Shopify

$0

Amazon

$0

TikTok Shop

$0

Wholesale

$0

Subscriptions

$0

One-Time

$0

Bundles

$0

Refund Rate

0%

Top Products

Body Code · Energy Code · Brain Code

Manufacturing

Current Stage

Sample Production

Factory

Active · Guangdong Come Health

Samples

Round 2 in transit

Production

Pending sample approval

Shipping

Not yet booked

ETA

Nov 28 – Dec 8

Last Factory Update

Daisy Lou · 2h ago

Critical Risks

  • Ocean freight capacity Q4

Active Projects

ProjectOwnerProgressHealthNext MilestonePhaseStatus
No active projects.

Recent Decisions

  • No decisions yet.

Meetings

Upcoming
  • No upcoming meetings.
Past · AI Notes
  • No past meetings.

Risk Center

RiskProbabilitySeverityOwnerMitigation PlanStatus
Clinicians Choice partnership stalls without Jeff meetingLowHighCEOLock meeting + circulate partnership termsMitigating
FDA letter trending on category claimsMediumHighComplianceClaim language review w/ counselMitigating
Ocean freight delay Q4MediumMediumLogisticsBook early window + air freight backupOpen
Influencer concentration riskMediumMediumMarketingExpand micro cohort to 60Mitigating
Cash buffer if launch slipsLowHighFinanceBridge facility pre-arrangedOpen
Packaging artwork rev cyclesMediumLowBrandLock v4 final this weekMitigating
Amazon brand registry delayMediumMediumMarketingEscalate via account managerOpen
Customs delay (NZ pilot)MediumLowLogisticsBroker engagedMitigating
Key-person dependency (Founder)MediumHighCEOOps Coordinator hire in progressMitigating
Subscription churn at month 3MediumMediumMembershipOnboarding ritual + community hooksOpen

People

Current Team

  • Jeff BellCEO
  • Gemma TouchstoneCo-Founder · Ops & Product
  • Daisy LouManufacturing Partner Lead
  • Marketing PodContent + Paid + Brand
  • External CFOFinance

Who Needs Help

  • · Marketing — needs editor support for launch content surge

Workload

Operations + Marketing running hot · R&D balanced

Recognition

  • · Gemma — held manufacturing line on a tough week
  • · Marketing pod — shipped pre-launch landing in 5 days

Hiring Roadmap

Next HirePrioritySalaryRevenue ImpactStatus
Operations CoordinatorCritical$85K + up to 20% bonusUnblocks fulfillment scaleInterviewing
Content CreatorHigh$60K + up to 20% bonusDoubles content throughputSourcing
TikTok Shop ManagerHigh$60K + bonus (up to 20%)Owns TikTok Shop channel P&LSourcing
Amazon Channel ManagerMedium$65K + bonus (up to 20%)Owns Amazon P&LDrafting JD
Affiliate & Partnerships MgrMedium$65K + commission + up to 20% bonusScales affiliate revenueDrafting JD

Open Positions: Operations Coordinator · Content Creator · TikTok Shop Manager · Amazon Channel Manager · Affiliate & Partnerships Manager

Product Pipeline

Current

  • CODE Longevity Stack (Body / Brain / Energy)

Next Three

  • Sleep Code
  • Beauty Code
  • Hormone Code

Following Three

  • Recovery Code
  • Gut Code
  • Immune Code

R&D

  • Pediatric Code (R&D)
  • Performance Stack — Pro Athletes
  • Longevity IV Companion

18 months ahead planned

Monthly Scorecard

RevenueTarget: $0 (pre-launch) · 0%
Marketing — content piecesTarget: 60 · 0%
Content — videos shippedTarget: 24 · 0%
Affiliate signupsTarget: 25 · 0%
Doctor signupsTarget: 10 · 0%
Subscriber waitlistTarget: 2000 · 0%
Inventory receivedTarget: 70k units · 0%
Launch readinessTarget: 85% · 0%

CEO Questions

Where are we?

62% launch readiness · samples in production · runway 9.6 months.

Where are we behind?

Klaviyo email flow buildout and Amazon brand registry.

Where are we ahead?

Doctor program — preliminary approval from Clinicians Choice / Front Row Doctors.

What got done yesterday?

MSA signed, founder POV published, founder affiliate signed, subscription flows scoped.

What needs attention today?

Meet with Jeff · press release strategy · Fiverr Shopify integrations brief.

What are we waiting on?

Jeff meeting time, NZ customs clearance, Amazon brand registry.

What are we blocked by?

Nothing critical — momentum item is locking Clinicians Choice meeting.

What is our biggest opportunity?

Preliminary approval from Clinicians Choice / Front Row Doctors — convert to partnership.

What is our biggest risk?

Raw materials not passing COA testing.

Who needs help?

Marketing — Klaviyo expert (~$3,500 backup developer) for email flows.

Are we on schedule?

On plan · 78% launch probability for Q1 2027 window.

What should I focus on today?

Meet with Jeff · press release / SEO plan · brief Fiverr developer ($650 + $650).

ARIA — AI CEO Agent

Top 3 Priorities

  • · Meet with Jeff — secure Clinicians Choice / Front Row Doctors approval
  • · Lock press release + SEO strategy for the partnership
  • · Brief Fiverr Shopify integrations developer ($650 retainer + $650 on completion)

Top 3 Risks

  • · FDA category-claim scrutiny
  • · Ocean freight Q4 capacity
  • · Amazon brand registry delay

Top Opportunity

  • · Preliminary approval from Clinicians Choice / Front Row Doctors — convert to signed partnership

Recommended Next Hire

  • · Klaviyo email expert (~$3,500 backup developer) — owns email flow buildout

Projects Falling Behind

    Cash Warnings

    • · Runway healthy — no immediate action.

    Inventory Alerts

    • · 3,000 units on hand · samples shipping · PO-2207 on schedule

    Launch Forecast

    • · 92% probability of September 1, 2026 launch

    Timeline Status

    • · On target

    Weekly Summary

    Code Nutraceuticals is on target across every workstream. Samples are shipping, manufacturing is on schedule, and the CODE OS is live. Brand, website, content, and community are all moving in parallel with the launch infrastructure (Shopify, TikTok Shop, Amazon, Code Club, affiliate + clinician programs, Klaviyo flows, waitlist, and social calendar). We are just getting started — momentum is strong and nothing is blocking the Sep 1–15 launch window.

    Monthly Executive Summary

    June: foundations locked and shipping. Longevity Stack pricing finalized ($59/$49 individual, $124 full stack with Code App + Club), formulations approved, packaging system locked, founder partnerships signed, preliminary approval from Clinicians Choice / Front Row Doctors secured, CODE OS completed and live, social accounts set up, Shopify custom build progressing, and Stage 2 drink formulations sent to lab. Every area is on target as of today.

    Command Center Philosophy

    The CEO should know everything important in less than five minutes. Nothing important should be hidden. Every blocker has an owner. Every task has a next action. Every risk has a mitigation plan. Every win is celebrated. Every day begins with clarity and ends with progress.